Together Redefined: Discover Our Rebranding Trailer. Watch Now!
yaveon favicon bildmarke
Icon weiße Lupe

Directions North America:
our review

Published May 02, 2024
Audience claps enthusiastically in a dimly lit hall.
Summary: The Yaveon partner team traveled to San Diego for the Directions North America conference, which attracted many participants with keynotes and sessions on ERP strategies. As a Diamond Sponsor, the team was able to shine on the first day with an opening keynote. The event offered networking opportunities and highlighted the use of the industry-specific ERP Yaveon 365.

In this article:

San Diego, here we go! The Yaveon partner team had been traveling for around 20 hours when they arrived safely in San Diego on the evening of April 13. There was no sign of tiredness the next morning. The anticipation of the upcoming Directions North America was far too great and so Michael, Jonas, Hannes, Daniel and Patrick set off to set up their stand and rehearse their keynote speech. "We had a lot to do in a short space of time, but when the doors opened for the 1,300 guests at 12 noon, everything was ready," recalls Michael Ebinger, Head of Partner Management. The first day then began with a major highlight: "As a Diamond Sponsor, we had the great honor of kicking off the opening keynote with our presentation." The numerous sessions on a wide range of topics started at 2 p.m. - and participants stormed the Yaveon stand. For the team, this meant: all hands on deck - that's how it should be!

Great conversations and lots of interest

The first day continued as intensively as it had begun. In the afternoon, the ISV session "Punch above Business Central weight class with Yaveon" was on the agenda. Michael was able to explain how Business Central can become a worthy competitor for Dynamics 365 F&O together with Yaveon. "We were very busy at the stand until 7pm. From 7 p.m. onwards, the Expo took place, so we had a second stand. We barely got to eat because of all the conversations," summarizes Jonas van Schwartzenberg, Partner Management employee.

Quality control in practice

Doors and gates open for day 2: Monday started at 9 a.m. - and continued as Sunday had ended: lots of exciting discussions and exchanges awaited the team at the Yaveon stand. In the afternoon, Hannes Storz, Team Leader PreSales, presented Yaveon quality control in a functional demo. "The presentation was very well received by the participants and it attracted even more partners to our stand," says Hannes.

Proven solution and a good atmosphere

"We are absolutely thrilled, by the third day we had spoken to almost all of the major partners and arranged lots of follow-up appointments. It's great to see how well our solution is being received," summarizes Daniel Wessel, responsible for Yaveon product development.

And what is part of every successful event? An appropriate celebration, of course. On the evening of the third day, the traditional partner party took place, which created a great atmosphere. With some tired eyes, the last day started with more exciting sessions until the event ended in the early afternoon.

Conclusion

Michael, what is your conclusion?

Michael: "We are overwhelmed, the event couldn't have gone better for us. Not only did we position the Yaveon brand and talk to all our partners, but we also created a new awareness in the North American partner community. Process manufacturing in Business Central is not just any opportunity, it's one that really pays off."

Would you also like to take advantage of Yaveon's potential and become part of our partner network?

The partner team will be happy to help you!

Request consultation
Autor Stefan Klammler

Questions for our expert Stefan Klammler?

Contact our team and we will get back to you.

Trends, tips & events:
current insights

Yaveon and Tasklet enter into partnership Yaveon and Tasklet enter into partnership – Beitrag öffnen
Yaveon and Tasklet enter into partnership

Proven industry-specific ERP solution meets top scanning solution: Yaveon enters into a new partnership with Tasklet. Read about the benefits in the article!

Yaveon goes US with new location in Charlotte Yaveon goes US with new location in Charlotte – Beitrag öffnen
Yaveon goes US with new location in Charlotte

Yaveon goes US! The article reveals what this means, who is on site at the new location and what our partners can expect.

Price increase Microsoft and Dynamics 365 SaaS Price increase Microsoft and Dynamics 365 SaaS – Beitrag öffnen
Price increase Microsoft and Dynamics 365 SaaS

Microsoft is adjusting its prices. We explain what will apply in future and what Yaveon customers should do.

Yaveon Favicon
More than 750 companies trust Yaveon as their ERP partner of choice
Yaveon Favicon
© 2025 Yaveon. All rights reserved.
cross